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Marketing Strategy Consultation

Help iD.A.Y.dream brainstorm and plan ways to reach their target audience most effectively over a few phone calls.
iD.A.Y.dream
Ontario, CA, USA
iD.A.Y.dream
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iD.A.Y.dream
Ontario, CA, USA

3

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15 Followers
Cause
Youth development
Skills
Marketing

Posted September 19th

Marketing Strategy Consultation

Project details

What we need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences
  • A written summary of marketing goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: This project does not include the creation of content such as emails, print materials, or social media posts
Additional details

Looking for guidance in defining our marketing plan and coming up with a marketing campaign to leverage LinkedIn to generate donations from donors, sponsors, and potential volunteers.

What we have in place
  • We currently have some general ideas and what were looking for marketing, which should make it easy for you to get started. We also have a market analysis, and the ability to provide any other information you need.
How this will help
This project will save us $2,998 , allowing us to invest it into the event and future programming.

This is a huge year for us. Increasing our marketing is key. We have a major event were currently in the works of planning for year end and need all the visibility on it as possible.

Project plan

0
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About the org

iD.A.Y.dream
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Causes
Youth development Education
Posted by
Brandi D
Brandi D.

CEO/Founder

Our mission

The mission of iD.A.Y.dream is to help the next generation realize their dreams by providing inspiration through building character, exploration and intervention.

What we do

iD.A.Y.dream provides youth outreach services that inspires youth to dream out loud by providing community service, leadership enrichment, life skills and college readiness. We strive to be the direct positive pathway to success and offer up opportunities for youth to acquire the skills and resilience they need to survive and feel empowered.

What we do:
1. Community Service:
2. Leadership & Life Skills:
3. College Readiness:

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