Visual Brand Guide

Help World Wide Women Group provide consistency and coherence to their visual identity with a branding guide that lays out design choices such as colors, font styles, and graphics.
World Wide Women Group
Suffolk, VA, USA
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World Wide Women Group
Suffolk, VA, USA


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Posted April 1st

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Project details

What we need
  • Visual branding guidelines/style guide in .pdf and/or print format that includes specific colors, primary and secondary typefaces, minimum size and buffer space for logo, examples of incorrect logo usage, and any other graphic design elements, to guide use in print and digital communications materials
Additional details

I am looking for an update on our company's business cards. We have a card now but some of the information on the card has changed, so we need it to be altered.

What we have in place
  • We currently have a business card design we just need it updated, which should make it easy for you to get started. We also have a logo, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to 500.00

We need to update our contact information and expand our reach.

Project plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo, current branding guidelines (if available), and any existing marketing/communications materials (letterhead, business cards, social media usage, etc.)
  • Volunteer Manager provides Professional with examples of 1-2 branding guidelines from existing companies they feel have great branding guidelines
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree on what should be covered in the visual branding guide
Milestone 2: Visual Branding Guidelines/Style Guide
  • Professional drafts the visual branding guidelines, which features a mission statement, specific set of colors, fonts, correct logo usage, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

World Wide Women Group
Posted by
Elle H.

Founder / Chairwoman of the Board of Directors

Our mission

World Wide Women Group Inc. is a 501 (c) (3) nonprofit organization whose mission is to recognize, build and inspire women and girl leaders worldwide.

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