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Website Copywriting

Help SPAAT (Student Program for Academic and Athletic … improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
SPAAT (Student Program for Academic and Athletic Transitioning)
Oakland, CA, USA
SPAAT (Student Program for Academic and Athletic Transitioning)
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SPAAT (Student Program for Academic and Athletic Transitioning)
Oakland, CA, USA

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Cause
Education
Skills
Digital marketing Search engine marketing Writing

Posted August 1st

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
What we have in place
  • We currently have A WEBSITE WITH INITIAL COPY AND DATA FROM THIS YEAR, which should make it easy for you to get started. We also have VIDEOS AND PICTURES, SOC. MEDIA THAT CAN HELP, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to RAISE ADDITIONAL DOLLARS THROUGH OUR WEBSITE AND ALLOW US TO SPEND THOSE DOLLARS ON STAFFING AND PROGRAM RELATED EXPENSES.

THIS IMPORTANT BECAUSE WE NEED TO REVAMP OUR WEBSITE AND OVERALL COMMUNICATIONS WITH CONSTITUENTS AND SUPPORTERS. OUR ORGANIZATION IS GROWING SO WE NEED TO LEVEL UP OUR COMMUNICATIONS. SHARING STORIES AND EFFECTIVELY SHARING OUTCOMES WILL ENCOURAGE OTHERS TO SUPPORT OUR WORK.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

SPAAT (Student Program for Academic and Athletic Transitioning)
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Causes
Education Civil rights Youth development
Posted by
Ericka J
Ericka J.

Executive Asst.

Our mission

SPAAT's mission is to empower socially and economically disadvantaged high school student-athletes by providing them with academic, community and athletic support services to increase the number of student-athletes prepared for college, careers and life after sports.

Testimonials

Read the Impact Story
Jennie is awesome! Super skilled, detailed, proactive and responsive. Truly a please to work with and our site is awesome now!
Ericka J.
Ericka J.

Executive Asst.

Website Copywriting Project

(No testimonial has been submitted by Jennie)
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