Logo Design & Visual Brand Identity

Help Family Promise Montco PA, formerly Inter-Faith Ho… elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Family Promise Montco PA, formerly Inter-Faith Housing Alliance
Ambler, PA, USA
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Family Promise Montco PA, formerly Inter-Faith Housing Alliance
Ambler, PA, USA

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Posted September 10th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We are the affiliate of a parent organization and we are looking to add/incorporate their logo into ours in some way.

What we have in place
  • We currently have both logos, which should make it easy for you to get started. We also have a staff member available for consultation, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to help more families in our area that are experiencing homelessness.

Displaying both logos will help our donors and volunteers understand that we are part of a nationwide effort to stop homelessness.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Family Promise Montco PA, formerly Inter-Faith Housing Alliance
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Our mission

Family Promise Montco PA provides opportunities for families in our diverse community to achieve self-sufficiency by offering community-based programs designed to bridge homelessness and independence.

What we do

Family Promise Montco serves families experiencing homelessness by providing stable housing and support that lead families toward self-sufficiency. We offer a 90-day emergency shelter program in partnership with area religious congregations, a 2-year transitional housing program, an open-ended supportive housing program, and a food cupboard. Families in housing programs receive case management, education, and help with basic needs; graduates receive aftercare to keep them on track to maintain independence.

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