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Social Media Starter Strategy

Help RESET design a starter social media strategy to engage their stakeholders.
RESET
Washington, DC, USA
RESET
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RESET
Washington, DC, USA

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Cause
Education
Skills
Social media

Posted March 18th

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Social Media Starter Strategy

Project details

What we need
  • 3-5 one hour calls with a social media professional covering topics like channels, messaging, content types, and posting frequency
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: This project does not include the creation of social media posts or digital graphics
Additional details

RESET's Board of Directors has established a Subcommittee to develop a social media strategy. The Subcommittee members would benefit from advice from a social media professional.

What we have in place
  • We currently have social media sites and a good web site, which should make it easy for you to get started. We also have a part-time communications staffer, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to reach more children with hands-on STEM learning.

RESET wants to do a better job connecting with stakeholders, including funders, teachers, Principals, volunteers and the communities in which we work.. We think RESET has a good program and long-established record of success, but need to communicate that more effectively.

Project plan

0
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Draft Plan Creation
  • Professional and Volunteer Manager connect as necessary to discuss current state of any existing social media activities & strategies and prioritizing social media channels and executional starting points
  • Professional drafts starter strategy, including best practices and recommendations for implementation
    *Volunteer Manager provides feedback
2
Milestone 2: Final Draft Delivered
  • Professional shares final draft of starter plan including agreed upon social media strategies & tactics to prioritize, and areas for further exploration
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About the org

RESET
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Causes
Education Diversity & inclusion Science & technology
Posted by
JM
John M.

Board Chair

Our mission

RESET is a 501 (c)(3) nonprofit volunteer organization that delivers enriching and engaging science, technology, engineering, and math (STEM) activities to Pre-Kindergarten through 8th-grade students. RESET (Raising Excitement for Science, Engineering and Technology) uses hands-on experiments, inquiry-based classroom activities, and complementary field trips to introduce children--many of them from under-resourced communities and schools--to the joys of science. Check out www.resetonline.org for more information about volunteering with RESET!

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