Website Visual Design
Website Visual Design
Project details
What we need
- A visual redo of the Organization's website
- Design direction based on Organization's desired branding and style preferences
- Mock-ups of key site pages
- Commitment to 2 phone calls with a developer to guide initial front-end coding work
- Note: We recommend this project for custom websites. If your site is built on a CMS platform like Wordpress or Squarespace that offers templates, you may not need this project. Check out our Website Content Plan project for help building a CMS-based website
Additional details
We are looking to revamp our website (streetentrepreneurs.org). Our programs and services have changed slightly and we are launching applications for a new accelerator cohort soon.
Currently, it is hosted on Wix.
What we have in place
- We currently have copy to update the website, which should make it easy for you to get started. We also have an idea of the two new graphics we are looking to create, and the ability to provide any other information you need.
How this will help
This project will save us $9,186 , allowing us to serve 91 people!!!
Our current website does not offer enough information on who we are, why we do what we do, our values and our offerings are outdated.
Project plan
Our mission
Mission: Street Entrepreneurs is a 501(c)(3) nonprofit that ignites the power of problem-solvers using their dynamic enterprises to create positive change. We are building a grit-based economy that gives people control of their destiny by providing entrepreneurs access to knowledge, connections, and capital.
Vision: One day every person with grit and hustle will have access to the education, and resources needed to take agency over their circumstance and solve the problems impacting their lives, their communities, and our world.
Volunteer Value Statement: If we had all the money in the world, we would still engage volunteers. Volunteers are a key growth strategy for our organization. In 2018, we worked with 200+ volunteers to teach 32 workshops, mentor 400 people, run day-to-day operations, and open new chapters. Without them, there would be no Street Entrepreneurs. Our volunteers donate 15,492 hours of services, that's $301,200 of in-kind support.
What we do
We seek raw hustle, heart, and drive everywhere, including places often overlooked: the streets, community and immigrant centers, unemployment fairs, and underinvested neighborhoods. Then, we listen to founders needs and accommodate to their lives. Our program is a grassroots solution to systemic barriers getting in the way an entrepreneur's success:
Barrier one: education. We provide hands-on and practical workshops where participants experience and test their knowledge - getting feedback from peers every step of the way. They are taught by people who know the subject matter in the context of start-ups and small businesses. We cover eight topics essential to business development:
(1) Ideation - Design Thinking (identifying growth goals for a business)
(2) Leadership and Emotional Intelligence (developing and enhancing leadership skills)
(3) Business Planning and Story Telling (refining and articulating a business growth opportunity)
(4) Marketing and Selling (understanding customers)
(5) Strategic Growth Through Operations (increasing operational efficiencies and improving profitability)
(6) Money and Metrics (basics of budgets, bookkeeping, and financial projections)
(7) Legal Structure, Registration, Licensing, and Paperwork.
(8) Access to Capital (crowdfunding and beyond)
Barrier two: lack of mentorship. Leveraging the social capital of our community, entrepreneurs trade knowledge and refine their skills through the Talent Exchange. When one entrepreneur trains another, they receive a Karma credit they can exchange with the overall community. Through this system, entrepreneurs also receive support from mentors and coaches. Coaches commit one hour or more to supporting an entrepreneur with skill development; whereas advisors commit to eight months of bi-monthly check-ins and are there to provide industry knowledge and connect the entrepreneur to their networks.
Barrier three: access capital. Our solution - leveraging new legislation and viral community amplification to tap into millions of unaccredited investors via Facebook Live. Street Pitch transforms the traditional pitch competition by mobilizing a collective of organizations to democratize who is involved, what they win, and how they are showcased. Street Pitch features a jam-packed line up of Street Entrepreneurs grittiest founders. The entrepreneurs pitch their companies to a panel of judges, angel investors, community supporters, and the audience. Through a nationwide network of over 40 partners, Street Pitch live stream to the world - allowing the audience votes with their money by directly investing in their favorite entrepreneur through crowdfunding campaigns, product purchases and in-kind.
Testimonials
Ryan is charismatic, bright, and quick on his feet. I enjoyed working with him very much! He created a landing page to help us recruit participants, and made our page accessible to people who are blind. The site he created is graphically pleasing and to the point. What I appreciated most about working with Ryan was his responsiveness and ability to problem-solve. His growth mindset means that not knowing is never a restriction, and with this kind of mindset, anything is possible.
(No testimonial has been submitted by Ryan)