This project is in progress
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Matched with Meghana S
Matched with
Meghana S.

Social Media Strategy Sessions

Help Lifehouse use their social media presence most effectively through brainstorming and planning sessions.
Lifehouse
San Rafael, CA, USA
Skills
Social Media

Posted January 8th

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Social Media Strategy Sessions

Project Details

What We Need
  • 3-5 one hour strategy sessions with a social media professional covering topics like channels, messaging, content types, and posting frequency
  • A written summary of goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: this project does not include the creation of social media posts or digital graphics
Additional Details

Lifehouse is a non-profit supporting individuals with developmental disabilities in the Bay Area. We are looking to grow and strengthen our social media presence to help raise the funds needed to create awareness about community integration, advocacy, and support programs for individuals with developmental disabilities.

What We Have In Place
  • We can provide you with brand essence and marketing materials that we currently use.
How This Will Help
This project will save us $1,792 , allowing us to put more money towards providing high quality services to individuals with developmental disabilities.

Through this project we hope to find a better understanding of how to grow and maintain a social media following, while ultimately engaging people to support our programs through volunteering and donating.

Project Plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 5 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Assessing current state of any existing social media activities & strategies
  • [Suggested Session] Prioritizing social media channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon social media strategies & tactics to prioritize, and areas for further exploration
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About The Org

Posted by
jennifer w.

Marketing and Communications Specialist

Our Mission

To improve the quality of life for people with developmental disabilities in our community by providing a lifetime of compassionate support in an atmosphere of respect, inspiration, and purpose

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