This project was completed on Mar 2, 2020
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Matched with Skylar F
Matched with
Skylar F.

Logo Design

Help Stay Grounded Network elevate their visual identity with a new or refreshed logo.
Stay Grounded Network
Vienna, Austria
Cause
Environment

Posted January 21st

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Project Details

What We Need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional Details

Hello! Our old logo definetely need an overhaul! We are asking 2-3 different designers to send us their proposals. It should be as simple as possible, but somehow make clear that "Stay Grounded" is about reducing aviation. So if a plane is visible in there that might make sense. Since we'll change our corporate design together with the logo, there's no need to stick with any colours for now. Most probably it'll involve either green, yellow, turquoise or red.

What We Have In Place
  • We're happy to tell you some preferences of logos we like, and share existing style guides with you.
How This Will Help
This project will save us $3,002 , allowing us to still have a professional design even though we're a low budget social movement.

We can only have an impact if we're credible as an organisation. Currently, our design is outdated - with your help we hope to have more impact.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About The Org

Posted by
Magdalena H.

Campaigner

Our Mission

STAY GROUNDED is a global network of more than 120 local airport opposition groups, climate justice activists, NGOs, trade unionists, academics, groups supporting alternatives to aviation like night trains, and organisations supporting communities which struggle against offset projects or biofuel plantations. We aim to exchange experiences, support each other, and campaign together for a reduction of aviation and its negative impacts. We also engage in fighting problematic climate strategies like offsetting emissions and biofuels. Our vision is a form of mobility that rests inside the planetary boundaries and is not at the expense of others.

Testimonials

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