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Matched with Matt K
Matched with
Matt K.

Visual Brand Guide

Help Miry's List provide consistency and coherence to their visual identity with a branding guide that lays out design choices such as colors, font styles, and graphics.
Miry's List
Los Angeles, CA, USA

Posted January 23rd

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Project Details

What We Need
  • Visual branding guidelines/style guide in .pdf and/or print format that includes specific colors, primary and secondary typefaces, minimum size and buffer space for logo, examples of incorrect logo usage, and any other graphic design elements, to guide use in print and digital communications materials
Additional Details

Looking to develop a simple brand style guide to share with media upon request.

What We Have In Place
  • We currently have a dedicated font and style to work from, which should make it easy for you to get started. We also have beautiful materials to work from and all the logos, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to spend more of our donations on direct-service programs for resettling refugee families.

Sometimes press or media will ask for a brand style guide and I'd like to have one on hand to share

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo, current branding guidelines (if available), and any existing marketing/communications materials (letterhead, business cards, social media usage, etc.)
  • Volunteer Manager provides Professional with examples of 1-2 branding guidelines from existing companies they feel have great branding guidelines
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree on what should be covered in the visual branding guide
2
Milestone 2: Visual Branding Guidelines/Style Guide
  • Professional drafts the visual branding guidelines, which features a mission statement, specific set of colors, fonts, correct logo usage, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About The Org

Posted by
Miry W.

Founder & Executive Director

Our Mission

Our mission at Miry's List is to make the United States more welcoming for families resettling here as refugees. Through innovative, scalable programming, we make it easy and enjoyable for American people to connect with and help their resettling neighbors directly. Our approach is high impact for resettling refugee families, most of whom have children under age 5, by addressing community needs and challenges that newcomer families face from the day their planes lands continuing for two years.

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