Logo Design

Help El Refugio Ministry elevate their visual identity with a new or refreshed logo.
El Refugio Ministry
Atlanta, GA, USA
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El Refugio Ministry
Atlanta, GA, USA

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Posted January 23rd

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Project details

What we need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional details

Hi, our organization seeks a logo for our new program aimed at increasing our monthly donors. This logo will be used on all communications relevant to this program, and we would like to create t-shirts and stickers that we could provide to our wonderful monthly donors in appreciation for their commitment to our cause. We look forward to working with a wonderful design professional on this project!

What we have in place
  • We currently have our existing logo and written guidelines about what we need, which should make it easy for you to get started. We also have a responsive in-house resource launching this initiative, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to funnel donor money into programs, helping our families survive the horrible nightmare that is immigrant detention and deportation.

Monthly donors are the backbone of an organization's donor base. They support us month in and month out, providing us with a reliable income stream. Yet we currently do little to make this program special. This logo will help us show the current monthly donors we appreciate them and recruit new donors.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About the org

El Refugio Ministry
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Our mission

We are a ministry of hospitality and visitation serving immigrants at Stewart Detention Center and their loved ones.

Testimonials

Greg was a fantastic partner in developing a logo for a very important donor outreach program. I shared with him the purpose of our program, our goals, and our current logo. He immediately understood the audience and created four logos for me to choose from. The first one was close to perfect. I requested a few tweaks and a few days later I had a logo in several formats. He also helped me with t-shirt design, figuring out how to place the new logo and the current one for maximum impact.
Patti G.
Patti G.

Development and Comms

Logo Design Project

(No testimonial has been submitted by Greg)
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