Search Engine Optimization Audit

Help Center For Council assess the website's current SEO and gain actionable steps to increase traffic to their website via organic search.
Center For Council
Los Angeles, CA, USA
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Center For Council
Los Angeles, CA, USA

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Posted February 19th

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Project details

What we need
  • Analysis of website’s on-page content, technical structure, and presence of inbound links on other websites for search engine optimization
  • Actionable steps to improve website’s performance in search engines via organic search
Additional details

We'd be very eager to have a pro help us audit and improve our SEO efforts.

What we have in place
  • We currently have an effective website & SEO-literate Ops Mgr, which should make it easy for you to get started. We also have a list or keywords we want to rank on, and the ability to provide any other information you need.
How this will help
This project will save us $4,159 , allowing us to become more effective in reaching the customers who will benefit from our powerful programming and services.

This is a field of growing interest, we offer a powerful and effective program and we feel we can and should be getting more web traction in searches

Project plan

P
Prep: Planning
  • Volunteer Manager outlines any existing SEO activities or strategies, target audience for engagement and existing channels for website traffic
  • Volunteer Manager shares admin credentials with Professional necessary to complete audit
1
Milestone 1: Site Content Audit
  • Professional assesses on-site elements including URL structures, navigation, internal links, use of keywords and general copy
  • Professional creates list of every page in a spreadsheet with notes and recommendations for improvement
2
Milestone 2: Technical Audit
  • Professional assesses technical site elements that affect crawlability like sitemap, use of HTTPS, HTML structure, site speed, and presence of 404 or server errors
  • Professional provides recommendations to improve search engine indexing
3
Milestone 3: Off-Site Link Audit
  • Professional uses a free tool (like Moz ) to assess presence and state of backlinks and anchor text
  • Professional provides recommendations to improve domain and page authority
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About the org

Center For Council
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Our mission

Center for Council delivers programs and trainings that promote communication, enhance well-being, build community, and foster compassion.

What we do

Our work enables individuals to cultivate tools for improved communication, find common ground with others and create healthy, compassionate and thriving communities. Council fosters recognition of our shared humanity and interconnectedness and enables individuals to give voice to their stories, to develop mutual respect and compassion for others, to cultivate a wholesome response to challenges and stress and to strengthen wellbeing and resilience in themselves and beyond. We like to call it the "ripple effect."

Council practice is at the core of all of our programs. It represents an amalgam of teachings, wisdom traditions and schools of thought from around the globe, blended with science-based mindfulness practices and modern communication techniques developed over several decades. Council offers skillful means for building bridges and developing connection in an increasingly divided world, a tool that can and should be available to all people of all walks of life.

Testimonials

Michael was great to work with. Our team found him to be responsive and knowledgeable and he provided great tips and suggestions, as well as full audit report that has a number of actionable suggestions that we can work on for some time. Our team was very pleased and appreciative of his work and expertise.
Jared S.
Jared S.

Executive Director

Search Engine Optimization Audit Project

Nice People
Michael R.
Michael R.

Ciphers Digital Marketing

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