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Social Media Content Calendar

Help Operation Get Active: Kickstart get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Operation Get Active: Kickstart
Chattanooga, TN, USA
Operation Get Active: Kickstart
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Operation Get Active: Kickstart
Chattanooga, TN, USA

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Cause
Health & nutrition
Skills
Digital marketing Social media

Posted February 23rd

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

Our program works to improve the health and well being of adults with mental health problems through the game of soccer. We start our new season on 3/5 and would like to advertise it to the community. Immediately after the session, we are partnering with the Chattanooga Fire Dept to grill hot dogs, chips and refreshments.

What we have in place
  • We currently have Pictures and event details, which should make it easy for you to get started. We also have social media accounts, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to plan more events with our players

We want to get the news out about our program to help with funding and to advertise the jerseys of our sponsors

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Operation Get Active: Kickstart
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Causes
Health & nutrition Diversity & inclusion Housing & homelessness
Posted by
Chris P
Chris P.

Kickstart Founder

Our mission

To improve the health and well-being of individuals with mental health problems as well as adults with various disabilities through the game of soccer.

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