Social Media Content Calendar

Help Village Enterprise get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Village Enterprise
San Carlos, CA, USA
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Village Enterprise
San Carlos, CA, USA

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Posted July 30th

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

We are looking for a very organized individual who can create an easy to use editorial calendar for a nonprofit. This content calendar should be a template that we can use to plan posts in the future. This person should have experience creating editorial calendars and a solid understanding of how social media works.

What we have in place
  • We currently have examples of past schedules and posts, which should make it easy for you to get started. We also have stories and blog posts that can be used, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to pay our field staff higher salaries during this pandemic.

An editorial calendar will help our communications tremendously because it will keep us organized and on track. It will also help us plan for the year and to schedule content far in advance.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Village Enterprise
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Posted by
Ally S.

Director of Development and Marketing

Our mission

Ending extreme poverty in rural Africa through entrepreneurship and innovation.

What we do

We believe in the power of the entrepreneurial spirit to transform lives. Community-based and locally-led, our poverty graduation program equips Africans living in extreme poverty with cash transfers, training, and mentoring to create income-generating, sustainable businesses and savings groups, permanently breaking the cycle of poverty for themselves and their families. Digital technology and a group-based approach make this more scalable and cost-effective than traditional approaches. Over 80% of our entrepreneurs are female, ensuring greater gender equity and increased opportunities for women and families. And rigorous evidence shows that our model works.

For over 30 years, we have worked in rural African communities where most people live on $1.90 a day or less. We currently operate in Uganda, Kenya, Rwanda, the Democratic Republic of Congo, and Mozambique. Through partnerships with governments and other nonprofits, we plan to continue to expand throughout sub-Saharan Africa with the goal of lifting 20 million inhabitants out of extreme poverty by 2030.

As a team, we work collaboratively and know that the best ideas come from our cross-cultural collaboration. Our organization is African-led, and 95% of our field staff are African.

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