Website Content Plan

Help New Hope Counseling Center get organized for their website development project by identifying what types of information and images they need, and creating a plan to pull it all together.
New Hope Counseling Center
Kerrville, TX, USA
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New Hope Counseling Center
Kerrville, TX, USA

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Posted September 16th

Project details

What we need
  • A document outlining each page and section of the website, with descriptions of written and visual content for each
  • An assessment of the written content, specifically indicating where written content is final, draft (needs editing), or needs to be written from scratch
  • An assessment of the visual content, specifically indicating which visual assets are ready and which need to be created or sourced
  • Advice on how to collect content from other places (e.g., marketing materials, grant proposals, event photos, etc.) and edit it for the website
  • Note: This project is for content planning only. For additional support, see the Website Creation: Build a Brand New Site bundle
Additional details

Our website is a little outdated, and with so many grantors looking at it, we'd like to give it a little bit of a face-lift. We use the Weebly platform, and that's what we'd like to stay with.

What we have in place
  • We currently have a basic website and platform, which should make it easy for you to get started. We also have inspiration and a model we'd like to draw from, and the ability to provide any other information you need.
How this will help
This project will save us $1,636 , allowing us to continue to serve those under served individuals with emotional guidance and mental health assistance.

The New Hope Counseling Center has always been a relatively small resource in our community, despite being the largest counseling center in the area. We currently serve seven counties with seven therapists, and have held over 5,000 counseling sessions this year to date. However, our company is also a little behind the times. The introduction of a younger operations manager has brought in current ideas and plans, and we'd like to bring the face of our company (our website) up to date too!

Project plan

P
Prep: Introduction & Kick-Off
  • Volunteer Manager explains website goals and primary audience
  • Volunteer Manager shares examples of other websites they like and sends any existing content and visual assets to Volunteer
  • Volunteer asks questions to get a full understanding of website content needs
  • Volunteer creates rough outline of website pages and content sections that content will be needed for
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Review Draft Plan
  • Volunteer provides draft of the website content plan, including a description of the type of written and visual content needed for each page or section on the site
  • Volunteer makes suggestions as to which existing content from other materials (grant proposals, fliers, etc.) can be used for each section
  • Volunteer and Volunteer Manager discuss plan and identify the status of the written and visual content (i.e., which elements are final, which are in draft form and need editing, and which do not exist yet and need to be written or sourced)
  • Up to 2 rounds of feedback
2
Milestone 2: Review Final Plan
  • Volunteer and Volunteer Manager meet to review the content plan to make sure that all required content has been identified and the flow of information on the website will be clear and compelling
  • (Optional): The Volunteer may offer to proofread and/or edit the draft written content, and/or may offer to help the Volunteer Manager source images and other visual assets for the website.
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About the org

New Hope Counseling Center
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Posted by
Keara N.

Social Media & Marketing Manager

Our mission

New Hope is a non-profit counseling center providing the highest quality counseling and educational services for all ages, utilizing evidence-based practices that are effective, affordable, and promote personal development and independence.

Our counselors include one LPC, one LCSW, one LCDC, and two Bilingual LPCs. Our administrative staff consists of our Executive Director, our Deputy Director, our office manager, and our social media/marketing manager.

Our reach spreads across seven counties with a primarily rural population, for whom we offer both in-person and tele-mental health sessions. We are equipped to provide therapy for children as young as four years of age, geriatric individuals, and everyone in between. We serve individuals, couples, and family units of all dynamics. All people are welcome, inclusive of gender, age, ethnicity, and religious belief.

What we do

We provide guidance, counseling, and therapy for the following measures:

Grief & Loss
Violence (Anger Management)
Abuse (Domestic, Sexual, Substance)
PTSD
Veterans' Issues
Aging & Related Issues
ADD & Related Issues
Parenting Skills
Divorce Counseling
Marriage Counseling
Anxiety & Stress Management
Depression/ Suicidal Ideation
Chronic Pain
Addiction

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