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Website Copywriting

Help Earth Law Center improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Earth Law Center
New York, NY, USA
Earth Law Center
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Earth Law Center
New York, NY, USA

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Cause
Environment
Skills
Digital marketing Search engine marketing Writing

Posted January 16th

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

Our website has gone through several iterations and needs another refresh as we update our mission and vision. It's in Squarespace with a lot of content (blogs) so need your help to accelerate legal protection of Nature.

We have an SEO team as well as a webmaster/ designer, but if you have SEO experience too that would be a big help!

What we have in place
  • We currently have a new brand narrative, which should make it easy for you to get started. We also have an active marketing communications team, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to launch new initiatives and move existing ones forward

We have just published the first textbook about Earth Law

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

Earth Law Center
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Causes
Environment International affairs Justice & legal services
Posted by
Darlene L
Darlene L.

Board Director

Our mission

Earth Law Center catalyzes a global movement to rebalance the human-Nature relationship.

We do this by working to make ELC a household name, expanding the body of Earth Law, and providing tools for judges and lawyers to analyze in decisions affecting the natural environment.

What we do

Our continued well being depends on a paradigm shift in law from a human based one to a nature based one so ecological communities can regenerate and thrive.

This includes a wide range of activities from researching and writing part of an amendment being considered by the Oaxaca Parliament for rights of rivers, to Amicus Briefs (12+ submitted since 2018). This includes the first Earth Law textbook in the world, published by Wolters Kluwer as well as Earth Law frameworks for rivers, marine protected areas and communities.

Catchafire volunteers form a core part of ELC's volunteer leaders, and we've completed over 100+ projects. So thank you Catchafire!!!

Testimonials

Read the Impact Story
Alex provided tremendous help across copywriting, website copy and other projects - he went above and beyond and we so appreciate his contribution to ELC. Thank you Alex!!!
Darlene L.
Darlene L.

Board Director

Website Copywriting Project

(No testimonial has been submitted by Alex)
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