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Logo Design

Help Multi-Agency Alliance for Children, Inc. elevate their visual identity with a new or refreshed logo.
Multi-Agency Alliance for Children, Inc.
Atlanta, GA, USA
Multi-Agency Alliance for Children, Inc.
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Multi-Agency Alliance for Children, Inc.
Atlanta, GA, USA

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Cause
Human services
Skills
Graphic design

Posted July 21st

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Logo Design

Project details

What we need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional details

After 25 years as an agency making a difference for youth in foster care, the Multi-Agency Alliance for Children (MAAC) is finally ready for a fresh logo and a new look to support us in raising awareness and recognition of our work in the next stage of having an impact across Georgia. We are looking for a designer who is passionate about our mission and can coordinate with our team to create a refreshed logo design that is colorful, striking, and memorable!

What we have in place
  • We currently have an existing logo and set of colors to provide inspiration, which should make it easy for you to get started. We also have flexibility for a meeting to help you get to know us more, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to purchase 1,200 MARTA trips for youth in our programs to get to school, work, and other essential services.

Having a clearly recognizable, modern logo is essential to recognition of our nonprofit's name and brand - something that is crucial when building relationships with donors and other community organizations. Those relationships help our leadership secure funding for services, build partnerships with organizations that support our youth further, and continue to grow donor outreach to increase resources available for our young people and families.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About the org

Multi-Agency Alliance for Children, Inc.
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Causes
Human services Education Youth development
Posted by
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Victoria S.

Chief Strategic Development Officer

Our mission

MAAC coordinates people, resources, information and a network of quality providers to create positive outcomes for Georgia's youth and families.

What we do

MAAC helps young people reach their full potential by engaging and connecting youth, partners and communities so young people in foster care can connect to life long relationships and receive the training and education needed to address barriers and achieve stability.

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