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Storytelling

Help Riverdale YMWHA enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Riverdale YMWHA
Bronx, NY, USA
Riverdale YMWHA
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Riverdale YMWHA
Bronx, NY, USA

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Cause
Human services
Skills
Marketing Writing

Posted November 29th

Storytelling

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

Hello! Our employees, members and volunteers are amazing individuals who form our Riverdale Y community. We would love to spread their experiences to attract new talent, whether as a paid member, a new employee or a volunteer.

What we have in place
  • We currently have the will to get started, which should make it easy for you to get started. We also have the smarts to execute a plan, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to focus on recruiting new people to our organization.

In order to attract new eyes, we need to share our experiences.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Riverdale YMWHA
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Causes
Human services Education Religion & spirituality
Posted by
AN
Alexandra N.

Director of Volunteer Services

Our mission

The Riverdale Y enriches the lives of everyone in Riverdale with educational, recreational, cultural, and wellness programs, through the lens of universally-shared values central to Jewish life.

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