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Social Media Content Calendar

Help I Choose To Win get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
I Choose To Win
Fort Washington, PA, USA
I Choose To Win
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I Choose To Win
Fort Washington, PA, USA

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Cause
Youth development
Skills
Digital marketing Social media

Posted July 17th

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

We have an ongoing need to maintain connected with our customers and past participants via social media, but because time is so constrained, I am looking for assistance developing compelling visual and engaging written content to keep our mission and services front of mind for participants and our needs for prospective donors.

What we have in place
  • We currently have several previous social media calendar items, which should make it easy for you to get started. We also have access to years of photos and visual tools, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to host several 4 workshops reaching youth girls in the Philadelphia area boosting their self esteem, confidence and leadership skills.

Maintaining a connection with our program participants is crucial for outcomes reporting. We want to see their progress, which is a direct marker for our program impact. Additionally, program participants become future program volunteers, affording us an opportunity to manage a pipeline of invested individuals who seek to also give back to others.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

I Choose To Win
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Causes
Youth development Community & economic development Gender equity & justice
Posted by
Melonie B
Melonie B.

Founder, I Choose To Win

Our mission

We edify, empower and equip women and girls toward personal leadership and economic independence.

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