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Website Content Plan

Help Oakland County Sheriff PAL get organized for their website development project by identifying what types of information and images they need, and creating a plan to pull it all together.
Oakland County Sheriff PAL
Rochester, MI, USA
Oakland County Sheriff PAL
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Oakland County Sheriff PAL
Rochester, MI, USA

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Cause
Youth development
Skills
Communications Marketing

Posted April 3rd

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Website Content Plan
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Project details

What we need
  • A document outlining each page and section of the website, with descriptions of written and visual content for each
  • An assessment of the written content, specifically indicating where written content is final, draft (needs editing), or needs to be written from scratch
  • An assessment of the visual content, specifically indicating which visual assets are ready and which need to be created or sourced
  • Advice on how to collect content from other places (e.g., marketing materials, grant proposals, event photos, etc.) and edit it for the website
  • Note: This project is for content planning only. For additional support, see the Website Creation: Build a Brand New Site bundle
Additional details

As a young 501c3 organization that partners with Sheriff PAL Oakland County, Macho Corps is in the process of planning our website. We have a draft of the message we want to communicate. We need mentorship on how to influence potential donors to contribute, volunteer, and share our mission. Additionally, we need guidance on maintaining the presence of our site by uploading ongoing content including pictures and videos, and embedding features such as PayPal. Thank you!

What we have in place
  • We currently have a draft each proposed page's content, which should make it easy for you to get started. We also have a logo, pictures and documentation, and the ability to provide any other information you need.
How this will help
This project will save us $1,636 , allowing us to provide personalized Christmas gifts to 10 kids in the Metro Detroit area. One of the unique aspects of Macho Corps is we shop to kids' lists furthering the message, "Know you are loved."

Developing a thorough WCP will help us effectively navigate the creation and maintenance of our site. The site will serve as a beacon to the public and private sectors to promote our mission and vision, provide an authentic landing spot for grant and financial resource entities, and enable us to effectively promote our events and delivery of gifts to financially challenged families.

Project plan

P
Prep: Introduction & Kick-Off
  • Volunteer Manager explains website goals and primary audience
  • Volunteer Manager shares examples of other websites they like and sends any existing content and visual assets to Volunteer
  • Volunteer asks questions to get a full understanding of website content needs
  • Volunteer creates rough outline of website pages and content sections that content will be needed for
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Review Draft Plan
  • Volunteer provides draft of the website content plan, including a description of the type of written and visual content needed for each page or section on the site
  • Volunteer makes suggestions as to which existing content from other materials (grant proposals, fliers, etc.) can be used for each section
  • Volunteer and Volunteer Manager discuss plan and identify the status of the written and visual content (i.e., which elements are final, which are in draft form and need editing, and which do not exist yet and need to be written or sourced)
  • Up to 2 rounds of feedback
2
Milestone 2: Review Final Plan
  • Volunteer and Volunteer Manager meet to review the content plan to make sure that all required content has been identified and the flow of information on the website will be clear and compelling
  • (Optional): The Volunteer may offer to proofread and/or edit the draft written content, and/or may offer to help the Volunteer Manager source images and other visual assets for the website.
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About the org

Oakland County Sheriff PAL
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Causes
Youth development Community & economic development Health & nutrition
Posted by
David C
David C.

President / CEO of Macho Corps

Our mission

Sheriff PAL (Police Athletic League) Program

MISSION Promoting healthy communities through relationships and recreation.

PURPOSE Creating a safe environment where law enforcement and community partners empower young people to reach their full potential through athletics, mentoring, and enrichment programs.

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