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Social Media Content Calendar

Help ALFA- AIDS Leadership Foothills-area Alliance get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
ALFA- AIDS Leadership Foothills-area Alliance
Hickory, NC, USA
ALFA- AIDS Leadership Foothills-area Alliance
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ALFA- AIDS Leadership Foothills-area Alliance
Hickory, NC, USA

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Cause
Human services
Skills
Digital marketing Social media

Posted July 7th

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Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

We're looking to work with someone to help us create a calendar filled with social media content for our main channels of information.

What we have in place
  • We currently have a variety of content and graphics, which should make it easy for you to get started. We also have target populations and certain awareness days, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to put that towards prevention methods

This project will help our organization achieve our goals by being able to target certain populations and get them here to potentially get tested, get on PrEP, and educate others on the necessity of safe sexual health.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

ALFA- AIDS Leadership Foothills-area Alliance
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Causes
Human services Health & nutrition
Posted by
Emily G
Emily G.

Community Health Educator & Promotion

Our mission

To improve the lives and health of those affected by HIV/AIDS while preventing transmission through education and testing.

Testimonials

Read the Impact Story
Katie was communicative and very straight forward. She delivered a calendar that was easy to follow.
Emily G.
Emily G.

Community Health Educator & Promotion

Social Media Content Calendar Project

(No testimonial has been submitted by Katie)
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