Elevator Pitch Coaching

Help International Children's Media Center win over new donors and supporters with a refined 60-second pitch that covers the essential information about their work and includes a request for support.
International Children's Media Center
Chicago, IL, USA
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International Children's Media Center
Chicago, IL, USA

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Posted September 17th

Project details

What we need
  • Document outlining feedback on pitch delivery with suggested next steps and/or resources
  • A script for a 1-minute verbal pitch that communicates your Organization's mission, work, and why people should care
Additional details

The ICMC has developed extraordinary programs to meet the e-learning needs of schools and parents. We want to bring these programs to scale now: everyone needs healthy tech habits and tips for "turning on the mind before turning on the screen". But we need to unify the verbal messaging from all staff. The Executive Director is not the only person who should be able to give an elevator pitch!

What we have in place
  • We currently have 1-sheets and pitches for programs we want to bring to scale, which should make it easy for you to get started. We also have a great outcomes, data and TED talk coming up, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to train staff in pitching, plus start outreach to influencers and philanthropists who can support bringing the program to millions of children

The ICMC is a small nonprofit with a big idea for 21st century learning: transforming the way adults and children use, view and engage digital devices. We have two powerful neuroscience-based programs that boost brain power and "humanize" the way children and adults use technology. Given the remote learning crisis and the revelations of films like "The Social Dilemma", the timing is crucial for sharing these life-changing techniques with thousands of underserved schools and millions of parents.

Project plan

P
Prep: Initial Assessment & Goal Setting
  • Volunteer Manager provides the Professional with information about the goals of your pitch and target audience
  • If applicable, the Volunteer Manager shares existing version(s) of Organization’s pitch
  • Professional and Volunteer Manager decide on specific areas to focus on and goals for coaching sessions
1
Milestone 1: Brainstorm & Coaching Plan Draft
  • Professional shares first draft of elevator pitch with Volunteer Manager
  • Volunteer Manager gives feedback with comments and questions, with focus on target audience and goals of ask
  • Professional and Volunteer Manager agree on/set dates for coaching sessions, as well as any preparatory work required
2
Milestone 2: Coaching Session
  • Professional and Volunteer Manager connect up to 3 times to practice and tailor presentation for a specific audience
  • Professional begins to draft a document with feedback and next steps for the Volunteer Manager
3
Milestone 3: Wrap-up Session
  • Professional and Volunteer Manager meet for a wrap-up session to review the final pitch
  • Professional presents a written document with pitch feedback that can be shared with other team members moving forward
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About the org

International Children's Media Center
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Posted by
Nicole D.

Executive Director

Our mission

The International Children's Media Center (ICMC) is a small nonprofit with big goals: transforming education and humanizing the ways children and youth view, use and engage technology. To that end, the ICMC develops accelerative learning methodologies and best practices for making children's experiences with screens healthy and beneficial, so that their interactions with technology can be educational, empowering and humanizing. In just eight years, the ICMC has created an astonishing range of arts, education and social justice programs that use film to improve education in impoverished schools and inspire inmates in jails.

What we do

Overcoming The Challenges of Screen Time
Children spend 1600+ hours a year with screens, making digital devices the most influential forces in their lives. Yet we know that thousands of studies detail screen-related dangers including ADD/ADHD, literacy loss, bullying and depression. In ICMC programs these concerns are resolved by "priming" young minds for optimal outcomes before turning on digital devices. The results are exponential gains in empathy and learning.
The Screen Smart(r) Approach
Instead of focusing on "what, when and how much" media children watch, the ICMC focuses on how youth engage and use screens. This evidence-based approach activates "human technology" to boost literacy, emotional intelligence and academic success. Screen Smart programs train children and adults to be self-aware and intentional so they develop healthy tech habits that stop screen addiction before it starts. See our TEDx talk here!
https://www.youtube.com/watch?v=5Ac007_-wtc

Opportunities for Scalable and Transformative Learning
The ICMC creates festivals, workshops and educational programs that model multi-sensory ways to engage electronic screens while ensuring access to high quality, culturally diverse media.
1. Screen Smart(r) is an accelerative learning program that closes the achievement gap for at-risk children by improving literacy, focus and self-regulation in just half an hour, once a week. The child-centered Screen Smart approach galvanizes academic achievement by connecting the stories on screens to the stories in books. It gives parents of all economic backgrounds new ways to interact with their children around technology at home.
2. ICFilmFest - Movies Make You Smarter(r)- The ICMC takes festivals "where no festival has gone before" with programs of award-winning international and multi-cultural films. The ICFilmFest introduces children to global culture and opens their minds to new perspectives, defusing racial, gender and religious bias.
3. Global Girls & WorldScene - These transformative arts residency programs boost prosocial behaviors, reduce aggression and serve as job training for marginalized and abused youth in detention centers, jails and homeless shelters. Using the ICMC's inclusive approaches, the young people curate a festival and make their own films.
4. THE UPSIDE OF DIGITAL DEVICES- How to Make Your Child More Screen Smart(r), Literate and Emotionally Intelligent. Written by ICMC Executive Director, Nicole Dreiske, and published in May, 2018 by HCI Books), UPSIDE received the National Parenting Center's Seal of Approval.
5. Workshops, Seminars & Parent Resources- The ICMC's workshops for teachers, parents, pediatricians, counselors and corporations provide adults with essential 21st century tools.

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